World football governing body FIFA on Tuesday unveiled its official poster for the 2018 World Cup finals in Russia.
Legendary Soviet goalkeeper Lev Yashin was chosen as a central figure in the 2018 official poster.
Yashin played in four FIFA World Cups – 1958, 1962, 1966 and 1970 and remains the only goalkeeper in the history of football to win the Ballon d’Or
“The Official Poster of the 2018 FIFA World Cup is a true reflection of Russia’s artistic and football heritage,” commented FIFA Secretary General Fatma Samoura.
“We are very proud of this beautiful landmark asset that portrays such an important icon and celebrates the coming tournament on Russian soil.”
“It was very important for us to portray Russia as the Host Country in the Official Poster,” added the Chairman of the Russia 2018 Local Organising Committee Vitaly Mutko.
“That’s why we chose Lev Yashin, a symbol of Russian football, as the main figure. I’m sure that the poster will become one of the most memorable symbols of the 2018 FIFA World Cup Russia and that fans and participants alike will approve of it.” FIFA wrote on its website.
— FIFA World Cup 🏆 (@FIFAWorldCup) November 28, 2017